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Video After The Jump

When Forbes rolls out it's next list of hip hop's wealthiest moguls, Dr. Dre's name will be at the top of it. Apple is reportedly set to acquire Beats Electronics for $3.2 billion. Forbes estimates the deal will push Dre's net worth to $800 million.

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"The first billionaire in hip hop right here from the motherfucking West Coast, believe it," Dre said in a new video.

The biggest asset of Beats would be the company’s streaming music service, which offers a much more thorough—and successful—social experience than iTunes," writes Gay Allen in Forbes. It’s advertised as ‘The right music for right now,’ using a very simple interface crafted especially for the mobile experience. Using the Beats iOS app, the user simply creates a ‘sentence’ explaining where they are, what they’re feeling and who they’re with. Beats then creates a playlist of the appropriate music. There are also additional paths to finding music, including by genre, artist playlist and curator. Once your music is playing, there are additional options to follow artists and explore their work, share playlists and comment on music….There’s no streaming music service so close to the ‘the scene’ than Beats. Incorporating the Beats technology into iTunes could generate a entirely new list of subscribers for the service, which now has over 800 million accounts.

The deal has not officially gone through yet, but it could be finalized by next week. Congrats to Dr. Dre for a job well done.




Dr. Dre celebrates Apple deal with Tyrese





Apple Reportedly Plans to Acquire Beats for $3.2 Billion


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